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Among the latest crypto news, the memecoin Floki and its flagship game Valhalla are signing agreements with various teams in the English Premier League: this news has caused the price of FLOKI to skyrocket by +14% in the last 24 hours.

Floki news: the crypto and its game Valhalla sign agreements with teams from the English Premier League

Floki seems to expand in the football sector, signing several agreements with teams from the English Premier League. 

This means that its token FLOKI and its flagship game Valhalla will be featured on stadium screens and as uniform sponsors. 

“At #Floki we don’t just talk. This is just the beginning…To #Valhalla.

#SAFC collaborates with @RealFlokiInu. We are pleased to announce that Valhalla is the new partner of the Club for the 2024-25 season.”

In practice, the memecoin is proceeding with sponsorships by going beyond traditional offering processes through direct contacts. 

Indeed, what Floki is doing is presenting its token FLOKI and the game Valhalla on various properties of the English Premier League, as part of a one-year contract. The goal is still to increase the visibility of FLOKI. 

At the moment, FLOKI will be the Crypto Partner for Nottingham Forest, while Valhalla will appear on the shirts of Sunderland AFC and on the screen advertisements during all the championship matches.

Floki wants to distance itself from the memecoin category

This new approach by Floki to the world of football should also bring advantages to the holders of FLOKI, which could increase brand awareness and recognition. 

Apparently, Floki seems to have an increasingly clear intention to distance itself from the category of memecoin, of which it is still a part, but does not follow in behavior. 

In fact, Floki has built the metaverse game Valhalla, the platform for tokenization of real assets TokenFi and is introducing staking and banking features.

All this serves to increase the appeal of the FLOKI token. Recently, Floki pointed out that it has surpassed Shiba Inu (SHIB) in 24-hour trading volume. 

Floki: the price in pump of +14% in the last 24 hours

The news and the increase in visibility of Floki seem to have increased the interest and involvement of FLOKI investors. 

In fact, in the last 24 hours the price of FLOKI has risen by +14%. At the time of writing, FLOKI is worth 0.0001288$. 

This price is still far from the all-time high of 0.00032$ of FLOKI, reached last June 2024. 

The ATH arrived right after the project had presented to its community a trading bot based on Telegram. Here, the fees collected are partially used to repurchase the memecoin on the market, increasing the demand pressure.